Improved accessibility and efficient transportation infrastucture are two central preconditions for tourism development. In this Action Plan accessibility is understood in terms of facilitating both virtual and physical access to tourism destinations on a global and local scale. The idea of accessibility refers to the effort of making tourism destinations accessible to travelers regardless of their physical limitations, disablities or age.
As the internet and social media play an important role in our society, tourism destinations need to work harder to enable travelers to easily access reliable and accurate information by using using information technology. In relation to mobility, accessibility also refers to the ability of travelers to reach a destination in a relatively safe, fast and reasonably comfortable way. A destination such as the Barents, which is not only geographically wide and dispersed but also far way from from large population centers, should be easy to get to and around.
There are already good practices among tourism destinations in the Barents concerning the use of information communication technologies and the dissemination of information through visitor centers. The Barents Region has also achieved a certain degree of integration at the level of transport connections.
Despite the level of accessibility and the state of transportation infrastucture achieved in the Barents Regions, there is still room for improvement.